Recently, former Digital Illusions Creative Entertainment (DICE) co-founder, and head of Antic Entertainment Fredrik Liliegren garnered serious criticism when he called the Wii a “virus.” That included Shufflingdead, we made him our Shameful Human of that week.
Mr. Liliegren has agreed to an interview with Shufflingdead with the hopes of clarifying his comments.
I think your initial comment about the Wii being a “virus” has been taken out of context by many. Can you clear up what you meant by that term specifically?
The analogy that I used stating the Wii is like a virus, was in reference to how I think a lot of the sales of Wii Systems has happened. I think a lot of people showed up at someone’s house, they had the Wii out and played some games (most likely Wii Sports) thought “wow this is cool and different!” and went out and bought one, played a few rounds of Wii sports, possibly with some other friends whom did the same thing, Looked at it and said “wow this is cool and different!” and went and bought one as well. So the Virus spreads, but it’s not that contagious, because most of these people viewed the Wii as a Toy and bought it as a Toy not a games machines, thus have not continued to play with it other than occasionally, and most likely have not bought any “serious” games or many other games for it (hence the small tie ratio for Wii software).